By mattbamfordbowes on April 29, 2010
I am really pleased and excited to announce that from 10th of May I will be joining The Brooklyn Brothers. (Link Here for more info) Its been a pretty interesting 2.5 years at MediaCom and MediaCom Beyond Advertising. My team have been thoroughly inspirational to work with and learn from, with big mentions to Helen [...]
Posted in 2010 | Tagged The Brooklyn Brothers
By mattbamfordbowes on April 19, 2010
Unfortunately, this does slot into CrapVertising, only just though. Coca-Cola have certainly taken their sponsor rights to town with this portrayal of the World Cup celebrations of by gone years. My personal favourite is the “jousting” one. Although, I don’t really like this advert – its all abit lame. I am hopeful that they will [...]
Posted in 2010, CrapVertising, Digital Strategy | Tagged coca-cola, goal celebrations, history of celebration, world cup 2010, youtube
By mattbamfordbowes on April 15, 2010
Stunning video from a company called Studio Smack. Check it out as it represents the inability of advertising messages to cut-through the overall clutter of media. KAPITAAL from STUDIO SMACK on Vimeo.
Posted in 2010 | Tagged advertising, studio smack, video
By mattbamfordbowes on April 7, 2010
The affiliate business is often seen to be one of the dark arts of digital media, but I have always seen the potential of affiliates (at least the high quality ones) to be treated in the same way that you would treat your influential bloggers – like advocates of your brand. Nurture them and they [...]
Posted in 2010 | Tagged advocacy, affiliate schemes, opensky
By mattbamfordbowes on February 5, 2010
The BBC has always, even since Ashley Highfield left, been at the forefront of digital technology. Not only have they given us the iPlayer for which we should be eternally grateful, they track social conversation around their shows and bring us great digital sites stacked full of delicious content.
Posted in 2010 | Tagged bbc, cool stuff, video
By mattbamfordbowes on January 11, 2010
Google Nexus One – Day 4 and Bad Reports Pile In. Litany of problems for UK users.
Posted in 2010, mobile | Tagged google android, google nexus one, iphone
By mattbamfordbowes on January 4, 2010
JP Morgan Study predicts BOOMTIME, but misses the mark. Please RT
Posted in 2010, Digital Strategy | Tagged boomtime, digital, digital marketing, jp morgan, silicon alley insider, social media
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