By mattbamfordbowes on November 17, 2009
2010 – The Year of the Branded Debate. Billets are recommending Facebook as a debate platform. Why? #billets #brandeddebate
Posted in branding | Tagged CNN, debate, facebook
By mattbamfordbowes on October 18, 2009
Yahoo’s $100m Advertising Fail. #yahoofail #digitalstrategy
Posted in branding
By mattbamfordbowes on October 6, 2009
Great Advertising Stories: The Michelin Guides
Posted in books, branding | Tagged greatest ad stories
By mattbamfordbowes on October 5, 2009
Too Cool to Use Vowels, GDGT launches to the public
Posted in branding, cool stuff, new site
By mattbamfordbowes on September 29, 2009
Yahoo and Budweiser Splash the Cash, but Miss the Point
Posted in beer brands, branding, fmcg, outdoor, yahoo | Tagged advertising, budweiser, campaigns, marketing, yahoo
By mattbamfordbowes on September 28, 2009
Castrol’s new Outdoor Technique sets new standards
Posted in branding, outdoor | Tagged billboard, castrol, outdoor
By mattbamfordbowes on September 27, 2009
Just a thought from me, but isn’t that Wisdom of Crowds simply… if you get enough people to discuss something at some point it will average out at the right answer? Wisdom of Crowds should have been a one pager called: “The Wisdom of Crowds – take the mean of a large group and its [...]
Posted in books, branding, crowdsourcing | Tagged blink, wisdom of crowds
By mattbamfordbowes on September 27, 2009
In-Demand:Zazzle. You’ve read the blog, now get the t-shirt.
Posted in amazon, branding, co-creation, community, custom, digital, manufacture | Tagged amazon, custom, digigen, matt, rocks, tag
By mattbamfordbowes on September 23, 2009
I have been avidly reading NYT’s coverage of the NetFlix $1m competition. If you don’t know anything about this, NetFlix hosted a competition to create an improvement in its service.. the prize $1m. The team winners were a 7 man team, who had exactly the same response as the second place losers….except they delivered it [...]
Posted in branding, buzz, co-creation, community, crowdsourcing, digital, netflix | Tagged $1 million, netflix, opera, wednesday
By mattbamfordbowes on September 14, 2009
The Real Cost of Social Media Pages…. just my thinking. #socialmedia #facebook
Posted in branding, buzz, community, digital, facebook, social tools
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